
The Most Overlooked Marketing Move for Service Businesses? Blogging.
In 2025, every service-based business would be blogging their hearts out, right? Turns out most of them aren’t. For contractors, especially AC installers, plumbers, and water heater pros, this is one of the most significant missed opportunities in the game.
We’re talking about blogging. Yes, that thing people think only influencers do. Except here, it’s not about avocado toast or product reviews. It’s about showing up in local search, educating your customers, and quietly building trust that turns into jobs.
You might leave serious money on the table if you’re a contractor and not blogging. Let’s talk about why.
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